About me
— Hello, I’m Sascha, a product designer based in Tel Aviv, previously in London. Blending systems thinking, interaction and storytelling, I help shape the future of Geo at Google — making it more intuitive and intelligent for billions of users.
My story
Over the years, I’ve been creating meaningful, functional experiences that scale. At Google, I’ve worked across Android — from Core OS and Security & Privacy to Google Play and now shaping map experiences at Google Geo. My work supports products used by billions every day.
Previously, I helped people get more done at Any.do, launched a mobile video editor at Promo.com, and led key features on the web. Earlier I worked on two mobility apps, designing everyday experiences for riders and drivers. I also mentor early-stage startups and emerging designers.
Outside of work, I explore the city — either through a Leica lens or on my red Vespa. I recently launched Room One, a curated series and space for visual storytelling shaped by quiet fragments along the way. I also enjoy making music and exploring timeless forms of Bauhaus.
Experiencing different cultures continues to be a deep source of inspiration. It shapes how I listen, learn, and design — revealing how people solve problems in unique ways, and offering insights I often bring into ethnographic research and systems thinking.
About me
— Hello, I’m Sascha, a product designer based in Tel Aviv, previously in London. Blending systems thinking, interaction and storytelling, I help shape the future of Geo at Google — making it more seamless, intuitive and intelligent for billions of users.
My story
Over the years, I’ve been creating meaningful, functional experiences that scale. At Google, I’ve worked across Android — from Core OS and Security & Privacy to Google Play and now shaping map experiences at Google Geo. My work supports products used by billions every day.
Previously, I helped people get more done at Any.do, launched a mobile video editor at Promo.com, and led key features on the web. Earlier I worked on two mobility apps, designing everyday experiences for riders and drivers. I also mentor early-stage startups and emerging designers.
Outside of work, I explore the city — either through a Leica lens or on my red Vespa. I recently launched Room One, a curated series and concept space for visual storytelling shaped by quiet fragments collected along the way. I also enjoy making music and exploring the timeless forms of Bauhaus.
Experiencing different cultures continues to be a deep source of inspiration. It shapes how I listen, learn, and design — revealing how people solve problems in unique ways, and offering insights I often bring into ethnographic research and systems thinking.
I’d love to build something great with you, say hi.